Cloud Attract is an amazing way to take control of your business’s growth by generating your own leads. One of the most appealing features is the ability to customize landing pages to your heart’s desire. By making targeted landing pages, you can market towards a certain demographic in any given area. While Cloud Attract comes equipped with several beautiful background pictures, sometimes the image doesn’t represent the area or the feeling you’re trying to capture when attracting leads. In this post, I’ll show you some basic photography tips and tricks (as outlined in April’s post) and apply it to two real life situations. By the end of this post you’ll be able to take your own perfect picture to use as a custom image for your Cloud Attract landing page.
Since W+R Studios opened its doors in 2008, a LOT has changed! So instead of just TELLING you what’s happened over the past 10 years, we decided to make an infographic showing our journey to today.
At W+R Studios our goal has always been to provide real estate agents with better tools. After the rise of portals like Zillow and Trulia around 2008, the industry drastically changed in that consumers could easily access real estate information without ever working with an agent. But as we all know, your MLS data always prevails over that of the portals.
Now that you know which real estate YouTubers to follow, this post will focus on how to get started in video marketing yourself. Why try video marketing on YouTube? Because 78.8% of marketers consider YouTube as the most effective platform for video marketing (source: emarketer). It’s also a great way to grow an audience and direct people to your business, it’ll make you a modern agent for modern times, and you’ll get to interact with people from all over the industry. I’ll divide the process into 3 categories: the equipment you’ll need, how to determine your content, and how to grow and keep an audience (longevity).
As a real estate agent, there are endless ways to market yourself and your business from print, to digital, word of mouth, billboards, and more! According to the National Association of Realtors, 56% of buyers 36 years old and younger found their homes online. So how do you go the extra mile and develop a unique marketing strategy that will help you stand out in the sea of other agents?