Overcome the Zillow Objection Once and For All

You’ve heard it time and time again. “But Zillow says my home is worth …” As a real estate agent, these words can oftentimes shift an entire conversation and determine the fate of your listing presentation. And as much as you may wish it wasn’t true, Zillow and their Zestimate likely aren’t going anywhere. But…

How Live Streaming Can Help Grow Your Business

When you mention the term “live streaming”, most people are familiar with the concept: someone turns on a camera and broadcasts a live video out into the world. As a real estate agent, there is a ton of opportunity for you in live streaming. It’s a great way to get your name out there and…

Brokers, Do You Know How Your Website Is Performing?

Building your website didn’t happen overnight. You put in a lot of time, money, and thought into creating the perfect online representation of your brokerage. So, do you know how well it’s performing? What metrics are you currently measuring? There’s a saying that “things we measure are the things we improve”, so think about how…

Focus on the Give, Not the Get

To be successful in life and business it makes sense to look at other successful people and find out what they’ve done to get there. While some successful people don’t want to share their secrets, there are plenty of others who do.

Conquer DIY Real Estate Photography: Part 2

Welcome to part two of “Conquer DIY Real Estate Photography”! If you haven’t read part one of this series, click here to learn the four pieces of equipment you need to become a DIY real estate photographer. In this entry, we’ll go over some general rules of thumb to keep in mind when taking your…