We’ve all heard it before – work smarter, not harder – but what does that really mean? Working smarter not harder means being open to objectively looking at your workflow and recognizing that you may not be doing things the best way anymore. Sometimes, we get so wrapped up in working, that we don’t take…

Today’s buyers are flocking to sites like Zillow, Truilia and Redfin to start their real estate search because they are modern, easy to use, and extremely accessible. These sites aren’t going away anytime soon, so how do you compete and get your buyers to focus on what you are providing them instead? By leveraging your…

With more than 60% of Americans on Facebook, it has become one of the single greatest resources to connect with not only your friends and family, but also potential customers in your local market. While there are many ways to advertise on Facebook, one of the easiest ways to get started is boosting a post.

Back in February, we had the pleasure of hosting real estate’s social media guru, Katie Lance, as our keynote speaker for our first ever Cloud Agent Summit. Katie dished all her top Facebook marketing secrets and how you can maximize your social media efforts to get the best ROI.