Cloud CMA and Crowdsourcing

One of the best features about Cloud CMA is the way it blends MLS data with information from top websites. We do this with the use of several different APIs. One of the

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APIs we use is from a service called Panoramio. Panoramio is owned by Google, their website has the tag line “Show your favorite places.” It is a perfect example of what is termed “user generated content”. We use Panoramio to show images from the neighborhood surrounding properties in our reports that has been uploaded by Panoramio users and geo-coded. The drawbacks of user generated content. The great thing about pulling images is that it adds images of place surrounding the properties included in Cloud CMA reports. But sometimes the drawback of “user generated content” is the content, in this case images, aren’t necessarily what an real estate professional would like to highlight. For instance here is a page from a Cloud CMA report for a property in Huntington Beach, CA. The report has a lot of great images of the beach and wildlife. But one of the photos is of pipes. Not really something you want to highlight about the neighborhood.

Nice Pipes!

Until now a Cloud CMA subscriber could either include or not include this page in their Cloud CMA report. In the latest production release we have added the ability for a Cloud CMA subscriber to delete individual images from this page, but we went a step further.

Now you're in control!

Crowdsourcing. We now give our subscribers the ability to delete individual images from Panoramio and those images will be permanently removed from showing up again. The twist is that those photos will not be shown in ANY Cloud CMA reports. So effectively Cloud CMA subscribers are making sure that only real estate friendly images show up in all Cloud CMA reports for all their fellow Cloud CMA subscribers. Over time the images provided for subscribers will only get better and better. So go check out this great new feature, its available today.



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