In this day and age, your biggest challenge as a real estate agent is to capture people’s attention. Why? Because the rise of technology has seen a fall in people’s attention spans. So why not use that to your advantage, and use technology (like Facebook marketing) to create leads for yourself? 69% of real estate…
As a real estate agent, you know that delivering a winning listing presentation can be tough. First off, they can sometimes take hours to prepare for. And oftentimes, you’re not the only agent your potential client is meeting with. Which means that the materials you present them with have to make you look awesome, so…
You know that summer tends to be the busiest time of year in the real estate industry; once the kids get out of school, families have more time to go house hunting. While this is great for business, the increased workload can be overwhelming and make it difficult to maintain a productive workflow. The key…
You’ve heard it time and time again. “But Zillow says my home is worth …” As a real estate agent, these words can oftentimes shift an entire conversation and determine the fate of your listing presentation. And as much as you may wish it wasn’t true, Zillow and their Zestimate likely aren’t going anywhere. But…
As a real estate agent, you probably hand out your business card a lot. And just like every other piece of marketing you do, your business card needs to be memorable and help you stand out from your competition. But that’s easier said than done. So that begs the question, what makes a good and…